Alex may be a little short for a stormtrooper, but has courage to spare.
Making the most of its tie-up with Disney, Globe has released this heartwarming story alongside a charitable initiative and a contest.
Ad Nut remembers being similarly moved about a year ago (see Globe Telecom feels the force of Star Wars marketing) and once again marvels at the power of a fully armed and operational Star Wars-based marketing plan to lower one's emotional defenses.
 Ad Nut is a surprisingly literate woodland creature that for some unknown reason has an unhealthy obsession with advertising. Ad Nut gathers ads from all over the world and presents them for your viewing pleasure. Because Ad Nut loves you.Need more ads? Visit Ad Nut's colleagues: Campaign UK | Campaign US | Campaign India | Campaign Turkey | Campaign Middle East |
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