Ad Nut
Dec 18, 2017

KFC creates mini restaurant in US city of Portland

The chicken restaurant that never seems to run out of big ideas for stunts grabs onto the small-food trend in its latest headline-grabbing initiative.

Here's another one to add to KFC's long list of interesting one-off projects that aim to generate free advertising (and usully succeed): A tiny restaurant in the US city of Portland, Oregon, that served up actual fried chicken—with mashed potatoes, a Dr Pepper and a chocolate-chip cookie.

The video above is by Wieden+Kennedy Portland. The store was only open for one day, Saturday.

Here's proof that it was real, in this on-the-spot video from The Oregonian:

When it comes to KFC, there's a real sense of expectation in the question 'What will they think of next?'. Ad Nut digs the realistic restaurant, complete with miniature parking lot and landscaping. But that serving of KFC is too small. Ad Nut's cheeks can hold a lot more chicken.

Ad NutAd Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. Check out Ad Nut's Advertising Hall of Fame.

 

Source:
Campaign Asia

Related Articles

Just Published

6 hours ago

Ballantine’s appoints Lucky Generals as global ...

The incumbent was CBP London.

10 hours ago

Skoda’s Elroq takes cues from nature’s cleverest ...

Developed by FCB London, the global campaign playfully showcases how the world—and all creatures within it—inspire and shape ideas.

15 hours ago

APAC ad spend growth pegged at 5.8%, buoyed by SEA

Dentsu’s latest forecast shows APAC’s ad market surging, led by digital dominance, booming retail media, and rapid growth in programmatic and AI-driven platforms.

16 hours ago

It's time to take a stand against bland marketing

AI can crunch data, but can it truly create magic? Anathea Ruys, CEO of UM Australia, urges brands to use it wisely—or risk fading into the noise.