Leo Burnett Shanghai boosts creative team with dual appointments

Just last month, Leo Burnett Shanghai brought in Stefan Petzinger as general manager in charge of multinational clients. It also hired Johan Ostlund as its new chief planning officer.

Lee has over ten years' experience in China under his belt, with stints in agencies including Ogilvy & Mather, Saatchi & Saatchi and Publicis. He joins Leo Burnett Shanghai from Grey Group where he was creative director.

In his new role, Lee will work primarily on the Coca-Cola and sportswear manufacturer Li Ning accounts.

Meanwhile, Linke jumps on board from JWT Shanghai where his most previous role saw him directing creative output on the agency's Ford Motor Company account for Asia-Pacific and Africa. He has worked across Germany, Singapore, Vietnam and China in agencies such as Saatchi & Saatchi and TBWA. 

“Colin’s experience with some of the best brands across China is going to be invaluable with a brand leader like Coca-Cola, while Birger has an incredibly strong background in the digital space that will build on Leo Burnett Shanghai’s capacity to execute through-the-line campaigns,” remarked Wei Wei Chen, chairman and CEO of Leo Burnett Shanghai.