Pharma giant consolidates global creative business with Publicis months after splitting duties between the two holding companies last May; IPG retains PR and health briefs.
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The independent full-service agency, part of the Cheil SWA group, operates two established offices in Gurgaon and Mumbai.
KKR already owns a stake of about 30% in communications agency FGS Global, with WPP holding 55%, and the rest owned by partners and staff.
Fresh off winning five Lions at Cannes, Rao discusses the agency's tilt to forward-thinking creative solutions and its commitment to producing impactful work that truly makes a difference.
Following Toys “R” Us, it’s the second brand to make an AI-generated ad last week.
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