According to Xinhua News Agency, SMG has approached TVB's managing director Mona Fong with a HK$10 billion offer through its Shanghai Culture Development Foundation.
The two television giants have been in close cooperation for a couple of years. Last year, the two co-produced TV drama Growing through life, which received good a response after being shown in Hong Kong and the mainland.
According to Hong Kong media reports, Hong Kong tycoon Lee Siu-kei is also actively looking to buy at least 26 per cent of TVB with HK$92 billion.