Benjamin Li
Jun 13, 2013

The heat is on for BMW and Mini China's creative and media pitches

BEIJING - BMW and Mini China have called creative and media pitches in China, which went through their first round of presentations last week.

The heat is on for BMW and Mini China's creative and media pitches

Agencies include incumbents Interone for the creative pitch and Hylink for media, as well as iM2.0 Interactive, AdPeople and AKQA.

The consultant on the review is R3. There will be revised presentations in July, and the final decisions are expected to be reached in September.
 

Source:
Campaign Asia

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