Tong served as business director at Saatchi & Saatchi since 2012, where he serviced accounts like CCTV, Nippon Paint, AO/Smith, Robam, Huawei and La Cadiere.
As vice president at DDB, he will report to Richard Tan, president and CEO of DDB Group North China.
Born and raised in China, Tong built his career at Saatchi & Saatchi Guangzhou and Ogilvy Shanghai. “Twelve’s first-hand experience working in China’s diverse cities gives him a solid grip on the pulse of the market," said Tan.