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Anupama Sajeet
Oct 18, 2023

We will be brave and fun in our upcoming campaigns: Ikea India’s Anna Ohlin

Amid the festive marketing blitz, the Ikea India country marketing manager sheds light on how the Swedish brand is testing Indian waters and finding ways to mix the ‘Swedishness’ and ‘Ikeaness’ together with ‘Indianess’, and more

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