The account had previously been held by McCann since at least 2005.
Wellcome Supermarket, under the Dairy Farm Group, has over 270 stores in Hong Kong. The brand is celebrating its 68th anniversary this year.
HONG KONG - After a two-month competitive pitching process, Wellcome has appointed Grey Hong Kong as its new creative agency.
The account had previously been held by McCann since at least 2005.
Wellcome Supermarket, under the Dairy Farm Group, has over 270 stores in Hong Kong. The brand is celebrating its 68th anniversary this year.
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