Move and win roundup: Week of March 31, 2025

Clemenger BBDO has officially relaunched today as a unified agency, merging three Omnicom creative brands—CHEP Network, Clemenger BBDO, and Traffik—into a 350-strong staff. CEO Lee Leggett leads the new entity, supported by a leadership team that includes Simon Wassef, formerly of Clemenger BBDO, as chief strategy and experience officer and Glen Dickson, a long-time CHEP creative leader, as deputy chief creative officer. As part of the transition, chief creative officer Gavin McLeod and chief strategy officer Lillian Sor have announced their departures. The exits come just two weeks after Clemenger's former chief creative officer, Adrián Flores, quit.   

Edelman’s APAC head of business marketing, Simon Murphy, has exited to launch his own advisory, Indigo Murphy. Since joining Edelman in 2017 as head of corporate for Hong Kong, Murphy has held a number of regional and global client service team roles before returning to Melbourne at the end of 2021 as regional head of corporate Innovation. Most recently, he served as head of business marketing for APAC.

Buzzlab, a content-led growth consulting firm in Asia, has appointed Harish Shetty as client services director. Shetty was previously a management supervisor at Ogilvy, with over 12 years of extensive experience in advertising, brand marketing and integrated campaigns for the team. Shetty has worked for agencies, including L&K Saatchi & Saatchi, Famous Innovations, and MullenLowe Lintas Group, where he has gained valuable experience in strategic brand growth and cross-platform marketing.