ASIA-PACIFIC - Demand-side-platform Brandscreen has appointed Ryan Pestano to the newly created role of vice-president of product. Pestano joins from WPP's The Media Innovation Group, where he was director of platform services, Asia-Pacific.
Pestano will be based in Singapore and will report to Brandscreen CEO and founder Julian Tol. He is tasked with global responsibility for product innovation and delivery.
Pestano brings with him a decade of experience in digital media, including five years at Microsoft Advertising in the US.
Describing Pestano's appointment as a "coup", Tol added, "Brandscreen is in a major growth phase with 35 staff and growing almost daily, with new offices opening imminently.”
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