Ad Nut
Jun 8, 2020

Hey Thailand, pucker up for Maybelline

Campaign by MRM Thailand rewards smiles, winks and kisses with animations.

Hey Thailand, pucker up for Maybelline

Maybelline Thailand and MRM Thailand, along with five beauty influencers, have launched 'Spread good vibes', an augmented reality campaign that generates animations in response to facial expressions.

The more you smile, wink, and blow kisses, the bigger the animations. So if that's an activity that appeals to you, head over to the brand's Facebook channel. 

The campaign, which is meant to help share positivity digitally during the COVID-19 pandemic, according to a release, also includes tutorials and product education. 

Ad Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. You can also check out Ad Nut's Advertising Hall of Fame, or read about Ad Nut's strange obsession with 'murderous beasts'.

 

Source:
Campaign Asia

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