News
Madhavi Tumkur
Aug 3, 2010

High penetration, eager adoption and falling revenues define Singapore's mobile industry: Synovate

SINGAPORE - At 137 per cent market penetration, the majority of Singapore's mobile users are its youth who listen to music, connect with friends and surf the net. Yet, the revenues from this high mobile connectivity is declining.

Singapore youth are inseparable from their mobile phones

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

GroupM restructures across Asia, Indonesia leadership impacted

1 GroupM restructures across Asia, Indonesia leadership impacted

GroupM to merge agency brands into single P&L

2 GroupM to merge agency brands into single P&L

Jaguar Land Rover launches global creative agency review in wake of Jaguar rebrand

3 Jaguar Land Rover launches global creative agency review in wake of Jaguar rebrand

Creative agency shake-up at WPP: Grey to move into Ogilvy Group

4 Creative agency shake-up at WPP: Grey to move into Ogilvy Group

Labubu, the art toy craze and why grown-ups can’t get enough

5 Labubu, the art toy craze and why grown-ups can’t get enough

How Trust Bank went from zero to a million customers in less than three years

6 How Trust Bank went from zero to a million customers in less than three years

Campaign Asia-Pacific's inaugural 50 Over Fifty winners

7 Campaign Asia-Pacific's inaugural 50 Over Fifty winners

‘Just tone deaf’—Nike’s marathon campaign backlash

8 ‘Just tone deaf’—Nike’s marathon campaign backlash

Six agencies pitch for Emirates' $126 million global media account

9 Six agencies pitch for Emirates' $126 million global media account

History of GroupM 2003-2025: The world's largest media investment arm

10 History of GroupM 2003-2025: The world's largest media investment arm

Related Articles

Hong Kong's youth own most gadgets in the region: Synovate
Aug 6, 2010
Jane Leung

Hong Kong's youth own most gadgets in the region: ...

PAX research says Singaporeans are big spenders: Synovate
Oct 15, 2010
Staff Reporters

PAX research says Singaporeans are big spenders: ...

Coachella: The California music festival-turned ‘marketing mecca’
Apr 19, 2025
Julia Walker

Coachella: The California music festival-turned ...

Why music still matters in modern branding
Apr 16, 2025
Rahina Renanggalih

Why music still matters in modern branding

Just Published

Japan drives Dentsu’s modest Q1 growth, APAC and global markets stumble
14 hours ago
Matthew Keegan

Japan drives Dentsu’s modest Q1 growth, APAC and ...

CXM struggles with double-digit declines globally, while media services provide steady growth.

Publicis dominates latest global new-business media league
The Knowledge
18 hours ago
Elena Lewis

Publicis dominates latest global new-business media ...

Publicis Collective has leapt into the lead for May, following its win of Coca-Cola's business in North America, while 13 new agencies join the top 20.

WPP Media: How did one of the world’s biggest comms companies mess up the messaging?
18 hours ago
Darren Woolley

WPP Media: How did one of the world’s biggest comms ...

OPINION: Adland has been buzzing over the leaked news of GroupM’s rebrand. Is this WPP's bold reinvention or a sign of deeper troubles? TrinityP3's Darren Woolley looks at the communication missteps and what this shake-up means for advertisers, employees, and the future of media buying.

LePub Singapore appoints Penny Sadlier as MD, makes five senior hires
20 hours ago
Nikita Mishra

LePub Singapore appoints Penny Sadlier as MD, makes ...

EXCLUSIVE: Sadlier's role expands within Publicis, and her leadership is bolstered with five key hires, including creative heavyweights from Ogilvy and MullenLowe.