Rhandell Rubio
Apr 19, 2011

MSL Singapore hires new general manager

SINGAPORE - Erin Hanson has been appointed as the new general manager for MSL Singapore, relocating from the agency's offices in New York.

Erin Hanson named general manager of MSL Singapore
Erin Hanson named general manager of MSL Singapore

In her new role, she will work closely with Yvonne Koh, managing director of Southeast Asia at MSL, and be responsible for overseeing the next stages of development for the Singapore office. 

Previously, Hanson spent three years at MSL Group in the US where she spearheaded global strategy and implementation for its client Procter & Gamble. The agency points out that her expertise in consumer marketing including influencer marketing and social media and experience with global brands will benefit its clients in Singapore.

MSL Singapore is home to teams involved in corporate communications, B2B and technology communications, consumer marketing, healthcare, and digital and social media. Aside from the addition of Hanson, the Singapore office made a string of appointments at the account manager level to expand its speciality communications capabilities.

Meanwhile, MSL Group also appointed Josh Shapiro as vice-president of operations and client solutions and Ricardo Roces as regional finance director at MSLGroup Asia.

Glenn Osaki, president of MSL Group Asia, commented, "The three senior appointments we are announcing today are testament to MSL Group's industry-leading growth in Asia. I am proud of our agency's ability to nurture outstanding talent and provide global mobility and career development opportunities."

MSL Group is Publicis Groupe's flagship speciality communications, PR and events network.

Related Articles

Just Published

9 hours ago

40 Under 40 2024: Hajar Yusof, Naga DDB Tribal

Hajar’s initiatives reflect her commitment to innovation, diversity, and leaving a lasting legacy in the industry.

9 hours ago

Moo Deng says hands off unless you’ve washed up

Lifebuoy’s new campaign introduces a fresh face in hand hygiene, pairing AI with playful reminders to help keep those paws—er, hands—clean.

10 hours ago

The CMO's MO: Hyatt's APAC marketer on the power of ...

"Focus means saying no to 100 good ideas and saying yes to the great ones." Hyatt’s Tammy Ng shares how lessons from Steve Jobs and James Dyson are guiding her approach to personalising guest experiences.

11 hours ago

Trump’s victory isn’t just America’s crisis—it’s a ...

Make no mistake—2024’s US election was a calculated exercise in marketing from beginning to end, revealing a striking alignment with the very principles that drive our industry.