10 hours ago

Move and win roundup: Week of April 28, 2025

Catch up on our weekly roundup of people moves and pitch wins, with the latest updates from oOh!media, Supersolid, CulturalPulse, Greenpark and more.

Campaign compiles a new 'Move and win roundup' as each week progresses. 
This edition will cover April 28 through May 2, 2025. 
Catch up on past people moves and business wins

Ooh Media CEO Cathy O’Connor will step down in the second half of 2025 after more than four years leading the company. Both O’Connor and the company's board agree that with the company’s current momentum and a strong leadership team, it is the right time for new leadership to guide the next phase of growth. O’Connor will remain with the company until her departure to ensure a smooth transition, while the board has begun a global search for her successor. 
 
Independent agency Supersolid has appointed Robbie Wood as its new director of business development. Wood brings over a decade of experience from FBI Talent and most recently served as growth director at 72andSunny, where he helped secure major clients. At Supersolid, he will focus on connecting clients with creative solutions and delivering the agency’s 'ROIdeas' approach.
 
Marketing agency CulturalPulse has appointed Tim Kirby as chief commercial officer, with Karissa Fletcher promoted to chief operating officer. Kirby, founder of Galore Creative and former MD of Naked Communications, aims to leverage deep cultural insights to help brands better engage Australia’s diverse population.
 
Dyson has appointed Publicis Media to handle its media buying and planning in Hong Kong following a competitive pitch in March, with the contract set to last over a year. This move follows Dyson's earlier decision to award its China media remit to Publicis Media China, ending an 11-year partnership with GroupM. Publicis was chosen for its global client experience, local Hong Kong expertise, and strengths in data and technology.
 
Greenpark has been appointed social influencer strategy and engagement partner for Emma Philippines. The agency will use social search data from platforms like Instagram, YouTube, and TikTok to guide creator selection and deliver content aligned with what audiences actively seek about rest and sleep. 
 
Malaysia Airports has renewed its partnership with Team Lewis to lead public relations and social media strategy for its commercial services division, focusing on enhancing the retail experience for travellers across Malaysian airports. The collaboration includes integrated PR, digital storytelling, and event support, aiming to boost brand perception and growth ahead of the anticipated tourist influx for Visit Malaysia Year 2026.
Source:
Campaign Asia

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