Campaign Digital Marketing Spotlight

Guests arrived at the conference

Arun Kumar, conference manager of Campaign Asia-Pacific, welcomed the speakers and guests before the conference kicked off.

Arent Jan Hesselink, head of integrated marketing and communications, Philips Asia Pacific, gave chairman’s opening remarks

Arent Jan Hesselink

Digital-related marketers and specialists got together at the conference

Arent Jan Hesselink gave the first presentation of the day, Enhancing Customer Engagement and Creating Brand Preference in the Digital Space

The Q&A session after the presentation

Nico Abbruzzese, head of digital APAC, Maxus Global, addressed the key trends in the digital space

Nico Abbruzzese

Nico Abbruzzese

Guests were watching a video showcasing Maxus' Metalworks

Guests were networking during the coffee break

Robin Ingle, senior VP of advertising sales, TripAdvisor, gave the presentation of Impacting and Influencing Traveler Decision Making

Robin Ingle

Haresh Tilani, digital dude at Scoot, explained how to keep up to date with social

Haresh Tilani

Scoot's successful social media campaigns drew attention from the guests

The Q&A session after the presentation

The Q&A session after the presentation

The Q&A session after the presentation

Hesselink introduced the next speaker

Aseem Puri, marketing director of fabric care Asia, Unilever, presented 'Winning in Digital by Humanising Your Brand'

Aseem Puri

Darren Fifield, regional GM of e-Dialog APAC, talked about the ROI of Email and its impact in a cross-channel world

Darren Fifield

Darren Fifield

Miguel Bernas, director of digital marketing, SingTel, gave the presentation

Miguel Bernas

Neil Hudspeth, chief digital officer, Asia Pacific, Leo Burnett & Arc Worldwide, talked about winning in digital

Neil Hudspeth

Neil Hudspeth

Moderated by Miguel Bernas, the panel discussion, Securing Top Talent for a Sustainable Industry, wrapped up the day

Panellists Damien Cummings (third form right), regional marketing director of digital & social media, Samsung Asia,and Enrique Pinilla (second from left), eHub head of consumer & office business, APAC, 3M

Enrique Pinilla

Panellist Rosmalia Hardman (right), director of sales and marketing, W Singapore - Sentosa Cove