CREATIVE AGENCY PERFORMANCE LEAGUE
| RANK THIS MONTH | RANK LAST MONTH | AGENCY | RECENT WINS | ESTIMATED YTD WIN REVENUE (US$m) | RECENT LOSSES | ESTIMATED OVERALL YTD REVENUE (US$m) | NUMBER OF WINS |
| 1 | 1 | Ogilvy | GIO insurance Australia, Hotels.com Korea, The Art of Living India | 78.9 | 78.9 | 420 | |
| 2 | 2 | Leo Burnett | Budweiser China, Google Taiwan Project, Allergan Aesthetics Thailand Project | 47.2 | GIO insurance Australia | 45.8 | 121 |
| 3 | 3 | Wunderman Thompson | University of Melbourne Australia, Abbott India Project, PMJ India Project | 43.3 | 43.3 | 161 | |
| 4 | 4 | DDB | Project X India Project, Bendon New Zealand Project, Wusu China Project | 28.8 | 28.8 | 133 | |
| 5↑ | 6 | Dentsu | Master Kong (KSF) China Project, Shiseido China Project , Glico Pocky China Project | 24.3 | United Airlines Global | 23.3 | 83 |
| 6↑ | 8 | Havas Worldwide | Nivea Australia social, Tata UniStore Limited India Project | 21.3 | 20.3 | 71 | |
| 7↓ | 5 | BBDO | Mengniu Brand China, Fliggy China, Bosch Refrigerator China Project | 21.3 | 20.3 | 80 | |
| 8↓ | 7 | Digitas | Allergan Aesthetics Thailand Project | 15.3 | 15.3 | 32 | |
| 9↑ | 10 | McCann Worldgroup | Centrum Australia, Furlenco India Project, Greenlam India | 14.6 | 14.6 | 49 | |
| 10↓ | 9 | Grey Group | TC Pharma Thailand, HKU China, E Learning China Project, Ooredoo Qatar | 14.2 | 14.2 | 48 |
MEDIA AGENCY PERFORMANCE LEAGUE
| RANK THIS MONTH | RANK LAST MONTH | AGENCY | RECENT WINS | ESTIMATED YTD WIN REVENUE (US$m) | RECENT LOSSES | ESTIMATED OVERALL YTD REVENUE (US$m) | NUMBER OF WINS |
| 1↑ | 2 | Wavemaker | Beiersdorf (Planning) Global, L'Oreal Australia, Rivsea China Project | 40.8 | Campari Group Australia | 38.1 | 82 |
| 2↓ | 1 | Zenith | Bundaberg Brewed Drinks Australia, Pet Culture Australia, BAIC China | 34.6 | Techcombank Vietnam | 30.1 | 28 |
| 3 | 3 | PHD | Pepsico Australia, Dunamu Upbit Korea, Swisse Vitamins Australia | 28.9 | Brillon India | 27.4 | 40 |
| 4 | 4 | Publicis Media | Stellantis Global | 24.0 | 24.0 | 1 | |
| 5↑ | 6 | OMD | Telkomsel Indonesia, Decathalon China, Belong Australia, Treadone India | 21.5 | Eastspring Thailand | 19.6 | 50 |
| 6↓ | 5 | Carat | ByteDance China, Thai Health Promotion Foundation Thailand Project | 22.3 | L'Oreal Australia | 15.6 | 87 |
| 7 | 7 | Initiative | Gulf Western Oil Australia, PT Sinarmas Agro Indonesia, Insurance Australia Group Australia | 14.3 | Hamdard(Offline) India | 12.9 | 39 |
| 8↑ | 13 | MediaCom | FiT China, Aqualite India, Ozone India, Bayer Consumer Health India, Febreze Korea | 15.3 | Breitling China | 11.6 | 28 |
| 9↓ | 8 | Universal McCann | Brillon India, Henkel China, Sentosa Development Corporation Singapore | 10.6 | 10.6 | 26 | |
| 10↓ | 9 | Havas Media | VLCC India, Red Bull China, Ambuja Cement India | 10.2 | LBC Philippines | 8.8 | 28 |
TOP 10 APAC CREATIVE WINS
| AGENCY | ACCOUNT | AREA |
| Dentsu | Master Kong (KSF) Project | China |
| Dentsu | Shiseido Project | China |
| M&C Saatchi Group | XL Aviata | Indonesia |
| Leo Burnett | Budweiser Project | China |
| DDB | Project X Project | India |
| Archetype | Asus | Australia |
| Apparent | DataRobot projects | Australia |
| Ogilvy | GIO insurance | Australia |
| TBWA | National Australia Bank | Australia |
| Havas Worldwide | Nivea (social) | Australia |
TOP 10 APAC MEDIA WINS
| AGENCY | ACCOUNT | AREA |
| Wavemaker | Beiersdorf (Planning) | Global |
| Wavemaker | L'Oreal | Australia |
| Resolution | Lg Electronics Inc | Australia |
| Mindshare | China Merchant Bank | China |
| PHD | Pepsico | Australia |
| OMD | Telkomsel | Indonesia |
| OMD | Decathalon | China |
| Wavemaker | Rivsea Project | China |
| PHD | Dunamu Upbit | Korea |
| PHD | GAP | China |
Methodology: The New Business League has been compiled with the assistance of R3. Data from a number of multi-national agencies is collected and collated on a monthly basis and the collated data is balanced against client estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate by R3. Please note that R3 does not audit the data provided by the agencies or the published results. All comments and queries should be sent to [email protected].
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