Staff
Aug 29, 2024

Campaign Red is our new destination for advertising intelligence

The global insights, analysis and data content offering is available for organisational subscribers through Campaign's The Knowledge tier, with a major upgrade coming in 2025.

Campaign has launched its new data insights content offering for premium knowledge subscribers.

Branded as Campaign Red, the capability enhances the Campaign Asia experience for Knowledge Tier subscribers with full access to our global insights, analysis and data content services backed by our Campaign global editorial team and data partners such as R3 and Comvergence.

Building on the capabilities of what was previously 'Campaign Advertising Intelligence', Red allows Knowledge subscribers to benchmark performance, identify opportunities and understand market trends in advertising, marketing and media. It further provides access to global and regional reports with analysis, insights and forecasts based on proprietary and other data. 

More features and services will be added in 2025 including products localised for the APAC market. 

To learn more, keep reading through the graphic gallery or visit the Campaign Red web page.

Source:
Campaign Asia

Related Articles

Just Published

2 days ago

Top 10 car brands in Southeast Asia

Malaysia's largest car manufacturer Perodua pipped other global favourites like Toyota, BMW and Tesla to become Southeast Asia’s top car brand in 2024. Dive into the insights from Campaign’s exclusive research with Milieu Insight.

2 days ago

'All polish, no punch': Adland reacts to Jaguar’s ...

The internet has spoken about Jaguar's radical rebrand with mixed reviews. But what do industry experts think?

2 days ago

Creative Minds: Nutthida Patthanhatirat thrives on ...

This art director’s journey spans from Photoshop struggles to creative triumphs, fuelled by her love of dogs, a taste for luxe, and an unstoppable knack for turning challenges into bold projects.