Staff
Aug 29, 2024

Campaign Red is our new destination for advertising intelligence

The global insights, analysis and data content offering is available for organisational subscribers through Campaign's The Knowledge tier, with a major upgrade coming in 2025.

Campaign has launched its new data insights content offering for premium knowledge subscribers.

Branded as Campaign Red, the capability enhances the Campaign Asia experience for Knowledge Tier subscribers with full access to our global insights, analysis and data content services backed by our Campaign global editorial team and data partners such as R3 and Comvergence.

Building on the capabilities of what was previously 'Campaign Advertising Intelligence', Red allows Knowledge subscribers to benchmark performance, identify opportunities and understand market trends in advertising, marketing and media. It further provides access to global and regional reports with analysis, insights and forecasts based on proprietary and other data. 

More features and services will be added in 2025 including products localised for the APAC market. 

To learn more, keep reading through the graphic gallery or visit the Campaign Red web page.

Source:
Campaign Asia

Related Articles

Just Published

1 day ago

Women to Watch 2024: Margaret Key, MSL

As a regional leader, Key has been a driving force behind transforming Publicis Groupe's comms offerings by influencing talent, services, and business growth in APAC.

1 day ago

Bonds taps Robert Irwin to show how wild comfort ...

Australia’s most beloved animal-lover trades khakis for cotton to front the new campaign, introducing American audiences to undies that hold up under pressure—snakes, crocs and all.

2 days ago

Common Interest acquires Amplify to 'empower ...

The previously independent brand experience agency has offices in London, LA, Paris, New York and Sydney.